Alice Aspen March—sometimes referred to as “The Attention Lady”—has been researching, writing and speaking about the impact of attention on our emotional well being for over 25 years. She has led men and women—children, adolescents, and the seniors—across the world to discover and successfully meet their emotional needs.
As founder and executive director of FACT (Focusing Awareness on Children and Television), she sold and co-produced the Emmy-nominated documentary, Latch-Key Kids, narrated by the late actor Christopher Reeve. She lobbied successfully to keep Mr. Rogers and His Neighborhood on the air, commissioned a satirical play called Boxed-In which went through the Los Angeles School District, portraying television’s impact on children socially, physically and mentally. March was twice appointed by the California State Senate to State Commissions: the future funding of PBS and the National Conference on the Family. She has appeared on numerous television and radio shows, and has been abundantly quoted in magazine articles and on the Internet. She has been an executive coach, an after-school enrichment program planner, a producing artist, and a mentor for career planning.
March is the mother of three adult sons, grandmother of three new adults, and the great grandmother of one almost–year-old baby boy. Five years ago she moved from her 45-year life in Los Angeles to New York City, where she continues her groundbreaking work on Attention.